Which is your decision making style?

The three zones

Three zones The three zones show how you like to make decisions.

‘Mental’ decision makers like to really think about it, do their research, and weigh up the pros and cons. Trying to rush them will probably generate a panicked ‘no!’

‘Practical’ decision makers are business-like, efficient and economical.  They’ll make a pragmatic decision, efficiently, based on value for money, convenience and what’s going to ‘work’ the best.

‘Emotional’ decision makers listen to their instincts and feelings.  They walk into a house, and just know whether it’s the house for them.  They see the shiny red handbag, and they just must have it.

Useful in understanding others

What does your mum’s face say?  Or your boss’s face?

The woman above doesn’t want to spend her time thinking through the details. She does listen to her instinct, but ultimately her practical zone is dominant. She’ll choose the option which saves her time, energy and money.

A clear signal of how to influence someone

So, you only need look at someone to see how best to influence them.  There’s no point telling the mental decision maker that the new initiative is going ‘feel fantastic’.  You need to give them a dossier and ask them if you can come back in a week for their decision.

And you won’t get an emotional decision maker on board by telling them that although everyone’s more excited about option A, the team’s decided to go with option B because it’s cheaper…

Your three zones

It’s about the balance in your face of these three zones:

  • From your hairline to the top of your eyebrows (mental)
  • From the top of your eyebrows to the bottom of your nose (practical)
  • From the bottom of your nose to the bottom of your chin (emotional)

It’s not so much the length of each zone, but more its overall weight and prominence within your face.

What if I have two the same?

Then you may find it a challenge figuring out which one is going to rule each decision!

What if all three are the same?

Well, maybe you have a beautiful harmony between all three styles of decision making.

Or, maybe you have a lot of trouble choosing between what your research tells you, what seems practical, and what tickles your fancy.

Does this apply to every decision?

Your face is reflecting your likely decision making style for important decisions.  Hopefully even a ‘mental’ decision maker doesn’t need to do an extensive research before choosing which sandwich to eat for lunch.  And of course it’s for you to say what an important decision is.

When you buy shoes, do you just fall straight in love with the sequinned rainbow pair?

Or, would you rule those out because they wouldn’t get enough wears and go with enough outfits?

Or, even if it will be the sequins in the end, do you have to visit every shoe store first just to double check that you’re making the right choice?

Happy shopping!

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